The Integrated Growth Partner

Your business,
finally
aligned.

We unify Strategy, Marketing, Corporate Communications, and HR into synchronized systems — built for startups and scaling companies that need to move fast and grow right.


With over 20 years specializing in Healthcare, our approach leans in on the tactics and roadblocks and Ai drivers that most companies struggle to uncover to initiate their full growth potential. We can help.

1
Functions. One system. Strategy, Marketing, Communications & HR — integrated, not siloed.
2
Phases. Zero guesswork. Our framework takes you from audit to high performance.
3
Partner. Total alignment. One team accountable for the whole picture — from people to market.

Four broken functions.
One root cause.

Startups and struggling SMEs rarely fail from a lack of ambition. They fail from misalignment — strategy goes one way, marketing another, HR is reactive, and communications is an afterthought.

The MiLo Six-Phase Framework

01
Channel & Performance Audit
Evaluating current communications and marketing channels alongside their performance metrics to identify gaps and opportunities.
02
Teams & KPIs Alignment
Evaluating the internal teams and establishing clear KPIs associated with success metrics to ensure operational synchronization.
03
Market & Brand Evaluation
Assessments of competitors, current brand strengths, and weaknesses to define your strategic growth landscape.
04
Roles & Talent Evaluation
Reviewing organizational design and individual talent capabilities specifically focused on driving strategic growth.
05
Training Collaboratives
Designing and facilitating collaborative training sessions to upskill teams and align them with the new strategic direction.
06
Implementation
Executing the strategy with ongoing oversight to ensure seamless adoption and achievement of success metrics.

Four disciplines.
One operating system.

S
Strategy
Business model clarity, competitive positioning, growth roadmaps, and the decision-making infrastructure to execute with confidence.
Business Design · Go-to-Market · OKRs
M
Marketing
Brand architecture, demand generation, content strategy, and channel alignment — built on a foundation of genuine product-market insight.
Brand · Content · Demand Gen
C
Communications
Internal and external messaging frameworks, stakeholder engagement, crisis readiness, and the narrative that makes your company compelling and credible.
Internal Comms · PR · Narrative
H
Human Resources
Culture design, talent strategy, role architecture, performance systems, and the organizational infrastructure that turns good people into great teams.
Culture · Talent · Performance

Built for companies
at the inflection point.

You're not failing — you're growing faster than your infrastructure. Or you've plateaued and can't diagnose why. Either way, MiLo is designed for exactly this moment.

Seed–Series B Startups Struggling SMEs (50–500 staff) Founder-led businesses Post-merger integrations Post-leadership change VC/PE-backed companies

"The gap between where we were and where we needed to be wasn't a strategy problem — it was an alignment problem."

The MiLo founding insight
How We Engage

Three ways to work
with MiLo.

Full Transformation
End-to-End Engagement
The complete six-phase journey. We embed with your leadership team to audit, design, hire, and build the operating system your business needs to scale with clarity and confidence.
Ongoing Partnership
Fractional Leadership
Embedded fractional CCO, CMO, CHRO, or Strategy Director — senior expertise without the full-time overhead. Ideal for companies that need consistent strategic guidance as they grow.
Focused Intervention
Project Intensives
Building and implementing strategy driven programs to support your growth opportunity within Marketing, Communications & HR functions.
Our Leadership

Your Expert Team 

Lori Shaffer
FOUNDER & CHIEF GET IT DONE OFFICER

Lori has been known as a force within the C-Suite and a go-to voice of calm during the storm. Her 20+ years in Corporate Communications, Marketing Enablement, and Strategy Development for large healthcare as well as startups has brought a level of expertise from the inside of organizations out. Internal and external communication shapes her career helping CEOs and executive teams lean into collaborative working environments with focused growth deployment. She's a listener first and defines the role of working with leaders to sharpen their ability to be honest yet strategic for top employee engagement and business growth.

Get Started

Ready to get
MiLo?

Tell us your name and email and we'll be in touch within one business day to schedule a complimentary discovery call.

Milo, LLC